Thomas Printworks – Your source for everything print.
Thomas Printworks logo
Need COVID Resources and Services? We've got you covered!

Streamline Your Marketing Supply Chain with Visualogistix

Professional. Consistent. Timely. You need all of these from your marketing strategy, execution, and distribution. And Visualogistix® helps you get there. The Visualogistix team of experts can partner with you on everything from developing marketing strategy to content creation, from print production to digital signage, from distribution to installation. And our extensive experience allows us to become your trusted advisor to ensure consistency and success for all your marketing needs.

Visit Website

From the Thomas Blog

Congratulate Your Grads!

It's been an interesting 14 months for students.

Some graduated last year in the middle of the covid pandemic and lock downs. This past school year, many schools and students have been a mix of some socially distanced in person classes and online options. Many high schools and colleges are now facing difficulty coordinating graduation based off of local guidelines and number of students that would be participating.

Read more ...

Marketing - Getting the 5 Essentials "Right"

This will not be any new knowledge to you marketers out there. But, this can hopefully give you a new perspective when considering the fundamentals of your nxt marketing campaign. You will notice that many of the points reference each other, this is because in order to have an effective marketing campaign, all of these decisions influence others.

Read more ...

Your Company Has Changed; Has Your Brochure?

Businesses are constantly evolving. Especially over this past year and all of the changes businesses have seen due to a globally affected pandemic. Over this past year many of you have developed new products, launched new services, or began focusing on a specific niche or targeting new audiences.

Be sure to update your marketing collateral along the way. Your social media and website are immediate changes you can update, but this also includes your company brochure. If you haven’t updated your company brochure in a while, here are seven tips for making the most of it.

1. Keep a tight focus.

A brochure isn’t a catalog. Hit the highlights, including your mission, product and service categories, and what makes you different. Save the details for another time.

2. Break it into targeted versions.

Increase the power of your marketing by targeting brochures to specific audiences. Instead of creating 10,000 of one brochure, for example, try breaking it into four different versions of 2,500 each. Use them to promote various product lines, target audiences, and even different events.

3. Use unique imagery.

It might be tempting to keep down costs by using free or low-cost royalty-free images. However, generic photos can hurt your brand. They aren’t you, so they don’t tell your story. Plus, they can damage your brand if people see those images somewhere else. Use traditional royalty images over royalty-free and when applicable, hire a professional photographer to take images of your own products, services and people.

4. Limit your font choices.

Don’t over-clutter your space or create visual confusion with too many fonts. A good rule of thumb is to use no more than three fonts in any one piece.

5. Use white space.

Brochures are designed as door openers, not sales closers. Be selective. Use white space to create breathing room to keep the design clean and inviting. Tell your audience just enough to pique their interest and get them to take the next step.

6. Use high-quality stock.

People associate the quality of your paper stock with the quality of your products. Don’t skimp!

7. Include a call to action.

Even though you might not want to give a hard sell, you still want a call to action. Otherwise, your audience may just read the brochure, then set it aside. CTAs are critical to getting your audience to take action.

Are you redesigning your brochure or designing one for the first time? Get in contact with us and let's see what we can create together.

What Our Clients Are Saying

  • “I greatly appreciate the customer service you always provide for us. Yesterday I placed a small but crucial order, and your turnaround time was spectacular. I especially want to point out that Meredith hand-delivered our order this morning. Our partners will have their signs for our demo showcase today. I love working with you all!”

    Yvonne Karel
    AMD
  • “The entire Thomas Printworks team has been an outstanding partner on our vehicle wrapping project for our 12 new company vehicles. From providing guidance on the most durable materials to making several dealership site visits with us to ensure you were prepared for the installs, the process was smooth and seamless from beginning to end... Thomas Printworks’ final product has consistently exceeded our expectations.”

    Carmen Millet
    Sunnova
  • “We can always depend on Thomas Printworks to have our printing completed and delivered on time which is crucial to our fulfillment operations at American Payroll Association. It is a pleasure to work with suppliers who are not only professional and honest, but who also provide accurate, prompt and courteous customer service on each and every job.”

    Jack Cervini
    American Payroll Association
  • “Thomas Printworks has been a trusted partner with our various departments during preconstruction and construction phases. Collaborating with them has been a great experience. They truly ‘get it’ — it takes a great team to pull off excellent customer service through a fast track process and stay on budget.”

    Matt Blanchard
    UEB
  • “We would like to give thanks to Kelly and all the staff over at Thomas Printworks. They truly earned our business! They have delivered and have never let us down. In fact, there have been times when we are in need of urgent printing, and they accept the work with no hesitation, knowing the unrealistic deadlines we provide them. We love the fact that their salesman, Kelly Tant, can take the time out of his busy schedule to come by our factory to check up on us or to hand deliver prints as needed. Thomas Printworks has earned a lifetime partnership with Vintage Air.”

    Mark Anthony Zarate
    Vintage Air
  • “I have recently started using Thomas primarily for our CAD prints, and I am thoroughly impressed! I wanted to give praise to the team. I’ve ordered several B&W CAD drawings over the past couple of weeks, and I have been surprised by the quality and speed of service. In some cases, there was less than a one hour turnaround, which has such a positive impact on our office’s productivity.”

    Bryt Hewson
    HILGARTWILSON, LLC

Ready to Print?

Let's make some awesome together.

Get Started