As a marketer, are you looking for novel ways to convey your message? Bright graphics and media messages on the ground are starting to catch the eye of more advertisers and consumers than ever. According to Tim Greene, director of wide-format market research at InfoTrends, the North American market for floor graphics will grow at a rate of nearly 12 percent through 2015 (read the full article here). With the variety of media options available for floor graphics now, consumers have many opportunities for ground-level projects. Graphics can be installed on pretty much any floor service, from concrete and vinyl to carpet; outdoor or indoor applications. Make sure your provider is using an anti-skid material and you can really floor your clients! Give a Thomas Reprographics specialist a call, and we can give you several options to consider to begin advertising on the ground-level!

Distressed Sign

Do you struggle with creative ways to showcase your signage or graphics for your business? Do you have a specific style or look in mind, but don’t know how to make it happen?

See how Thomas Reprographics uses its creativity, experience and relationships with vendors to help firms overcome their signage challenges.

Vehicle wrap

Business owners nationwide are discovering that car wraps and vehicle graphics are the best way to reach customers quickly, effectively and economically. Compared to traditional forms of advertising — outdoor signs, television, print and radio — vehicle advertising can reach more consumers at a lower Cost per thousand impressions (CPM) than any other form of outdoor advertising.

Eye-Opening Mobile Advertising Facts

Consider these statistics compiled by the Outdoor Advertising Association of America:
  • More than 95% of Americans are reached by media targeting vehicle drivers and passengers.
  • One vehicle wrap can generate between 30,000 - 70,000 impressions daily.
  • Fleet vehicle advertising boosts name recognition 15 times greater than any other form of advertising.
  • 30% of mobile outdoor viewers indicate they would base a buying decision on the ad they see.

The Best Return on Your Advertising Investment

The benefits of a vehicle wrap hit home with stunning clarity when you compare its cost to the Cost per thousand impressions (CPM) of other forms of advertising (Statistics courtesy of the Outdoor Advertising Association of America):

  • A 30-second prime-time spot in the top 100 television markets cost $17.78 per CPM.
  • A 60-second drive-time ad in the top 100 radio markets cost $8.61 per CPM.
  • A one-third b/w page ad in the top 100 newspaper markets cost $22.95 per CPM.
  • A four-color one-page ad in 23 top magazine publications cost $9.35 per CPM.
  • The average for all forms of billboard ads cost $2.18 per CPM.
  • Vehicle wraps cost $.77 per CPM.

Turn your vehicles into moving billboards with colorful fleet graphics today! Thomas Reprographics offers decal and full color graphic solutions to make your message stand out from the crowd. Graphics can be applied to any side of your vehicle, including rear roll-up doors. We handle all manufacturing and installation from full vehicle wraps on bobtails, trailers, vans and pick-ups to small vinyl cut logos and lettering. We pride ourselves on professional, local installation and our relationships with installers throughout the U.S. who are all capable of getting the job done right the first time.

Why use Thomas Reprographics?

  • Our quality materials have a 3-5 year average lifespan
  • Use your custom logos or artwork
  • Professional installation available in most U.S. cities
  • Quick turn-around

Click here to download a coupon for 25% off!

What’s on the horizon for green building in 2012? Experts say it will rebound globally despite continuing economic stresses. Expected at the top of the trends are the transition to LEED 2012 (the newest version of the green building rating system), the adoption of sustainable building practices internationally and an increased focus on greening existing buildings.

See details on top trends here and here.

As a digital print service provider, Thomas Reprographics takes sustainability seriously. From the products and equipment used to employee and customer education, we have adopted sustainability practices to help make a positive impact for future generations. With the digital era, it’s much easier to offer our customers ways to manage and distribute their information without the use of paper. In Digital Publishing Solutions December 2011 issue, Thomas Reprographics is highlighted as an eco-conscious company featuring our sustainable practices.

Remember Thomas Reprographics when considering your contribution to green building in 2012!

According to Fast Company, in a recent story about brand equity was an interesting observation. The survey, which talked to 50,000 consumers, “found that only 20% of the brands they interact with have a positive impact on their lives, and… that 70% of brands could disappear entirely without them noticing.” There are 970,000 foodservice locations in the U.S. Each of them a brand, from Sally’s Sandwiches to McDonald’s store #7,794, each location has a local reputation even apart from the headquarters’ brand. How can “brands” have such a low impact on consumers? Hint: it is more than the food and it is more than the price or the promotion. Engagement comes with a high cost. According to the same Fast Company survey, more than half (51%) of consumers want to reward responsible companies by shopping there, and 53% would pay a 10% premium for products from a responsible company (read more).

As you plan for 2012, think about your brand, what does it stand for? Do you engage your customers? Do you have a positive impact on their lives? Does your brand demonstrate responsibility? Let Thomas Reprographics help you be a better brand, one that consumers would reward you by shopping with you. Do you realize that before anyone takes a bite at your restaurant, you’re making an impression? Your signs, menus, and other collateral material are your first chance to establish your brand identity with your customers. Not only do you want these items to look perfect, you want to be able to make changes quickly and easily as you change menu items, update prices, and promote special offers. And if you have more than one location, you want to maintain brand consistency while allowing for local variations.

Everything at Your Fingertips

Visualogistix®, a service from Thomas Reprographics, brings your collateral management into the 21st century. Instead of letting signs, menus, displays and other material get outdated because it’s too hard to make changes, you can quickly and easily make changes, while ensuring high quality and brand consistency. Visualogistix gives you:

  • All your collateral — brochures, posters, signs, flyers, etc. — stored electronically (instead of stacked in a closet)
  • Your own Web page to order your collateral, with 24/7 access from anywhere in the world
  • The ability to establish standards for customization and consistency across the organization
  • Access for others in the organization to order collateral as needed, within your established approval process
  • Reduced time — and the associated costs — spent managing revisions, storage, inventory, and obsolescence.

Good news for retailers! The National Retail Federation’s 2011 Holiday Consumer Intentions and Actions Survey is still forecasting overall holiday retail sales to grow 2.8 percent during the months of November and December to $465.6 billion. Additionally, nearly six in 10 holiday shoppers (59.9%) say they plan to take advantage of retailers’ sales and discounts to make additional non-gift purchases for themselves and their families during the holiday season. See the results of the full survey here. Make sure you’re ready for the increase in business this holiday season with eye-catching banners, signs and window graphics for all your locations.

Visualogistix, a new service from Thomas Reprographics, brings your collateral management into the 21st century. Instead of producing mass quantities of collateral materials (much of which is wasted) or carrying the expense of one-off production, you order what you need when you need it with the ability to customize as needed. Visualogistix gives you:

  • All your collateral — brochures, posters, signs, flyers, etc. — stored electronically (instead of stacked in a closet)
  • Your own Web page to order your collateral, with 24/7 access from anywhere in the world
  • The ability to establish standards for customization and consistency across the organization
  • Access for others in the organization to order collateral as needed, within your established approval process
  • Reduced time — and the associated costs — spent managing revisions, storage, inventory, and obsolescence.

Download our full brochure on how Visualogistix can help your business, or visit our website.

Start your projects right by using ConstructionVaults to manage the initial design and ongoing changes for your construction projects. Regardless of the application you use to design the project, ConstructionVaults provides full BIM integration and collaboration for everything from cost estimation to simulation to scheduling and analysis. And everything is stored for easy reference and review with other project members.

Start-to-Finish Control

  • Easy, effective collaboration
  • Simplified workflow
  • Powerful document management

You design your projects for success. ConstructionVaults helps ensure that success by providing the tools you need to share documents, track information, ensure approval, and deliver results. We understand that design management is a process that extends throughout the lifecycle of a project.

Right Time, Right People, Right Info

ConstructionVaults makes it easier for you to share your ideas and manage design throughout a project by:

  • Allowing you to upload and share documents in virtually any file format, regardless of whether or not other project members have the same software
  • Tracking input by team members with a powerful audit trail
  • Creating and managing workflow processes to improve efficiency
  • Integrating communication tools for consistent notification and input

The combination of power and flexibility of ConstructionVaults tools helps you manage your project design and get things done on time and within budget. Contact us for more information on how ConstructionVaults improves your design management. For more details on how you can benefit from the ConstructionVaults design management features, contact us.

Are you looking for a new way to showcase your product? Are you sponsoring an event or location that needs to really catch the consumer’s eye? Look no further than Asphalt Art! It’s the most eye-popping way to transform ordinary ground and surface materials such as asphalt, concrete and untreated stone into stunning, vibrant advertising canvases. Browse through the photo gallery to see some of the ways Asphalt Art has been applied. At Thomas Reprographics, Asphalt Art is one of the many different substrates we use. Unlike standard laminated vinyl floor decals, this patented technology is extremely durable and does not de-laminate. It easily withstands tough treatment such as automobile traffic and can be easily removed, usually without any leftover residue. Since the artwork literally conforms and adheres to any porous textured surface, it is very slip resistant, making it perfect for use on stairs and floors anywhere.

Why Use Custom Asphalt Art from Thomas Reprographics?

  • Spread your message vividly and uniquely
  • Cost-effective and non-permanent advertising solution
  • Utilize ad space you didn’t even know existed.
  • Work with a local, family business with over 50 years of experience

Complete this form or call us today to see how to turn your concrete into a marketing tool — it’s fast and easy.

"I didn’t get the e-mail." Those are words you always hate to hear. You can’t keep a project on track unless you can consistently communicate and collaborate with team members. But e-mail systems can be problematic — rejecting large files, dropping messages into junk folders, losing information in cyberspace.

ConstructionVaults includes features to keep your communication and correspondence efficient, effective, and easy to track.

  • Keep communications on track
  • Easily notify team of changes
  • Track communications
  • Search function for e-mails
  • Integrated communication

ConstructionVaults includes e-mail integration, allowing you to store e-mail communication about your project within the solution. You don’t have to worry about compatibility with different e-mail systems or losing communications in someone’s over-full inbox. You also avoid the problem of trying to send your large files over e-mail as your team can see messages and the associated files in one location.

In addition, you can track communication with a search function, ensuring you see the entire string of messages and giving you an audit trail. You see the same message everyone else sees without the worry of someone on the team being left out.

Contact us for more details on how the ConstructionVaults communication and correspondence management features can help keep your projects on track.

Football season is upon us! Are your stores prominently featuring their tailgating section? Do they have extensive signage directing your customers to those sections? You can’t sell it if they can’t see it! See what some other retailers are doing to bring in the fans. At Thomas Reprographics, Visualogistix gives you the consistent quality that helps your customers find what they want — and buy it. Your customers are bombarded with hundreds of pictures, graphics and messages — and that’s before they even get to your store! You want your investment in your brand to pay off with signs, graphics, and other material that make it easy for customers to find what they need and buy what they want. And sometimes to buy what you want! The easier their shopping experience is at your store, the more often they’ll come back. Visualogistix is the partner that can help you achieve that objective. Perfect for internal and external applications!

  • Full Color Banners
  • Vehicle Graphics
  • Window Clings
  • Stanchion Signs
  • Asphalt Graphics
  • Standing Cutouts
  • Point of Purchase
  • Floor Graphics
  • Hanging Signs
  • Popup Banner Stands
  • Backlit Graphics

For professional quality printing services, nobody beats Team Thomas! Click here to download a coupon for your next order of large format color graphics!

When everyone contributes ideas to a project from start to finish, you get better results faster. ContructionVaults gives you a single place for all authorized users to view and contribute to the design and construction process. Access design files, BIM models, share ideas, track discussions, and ensure everyone is on the same page from start to finish. Eliminate the need to e-mail huge attachments by keeping complex documents in one secure location.

Visibility and Input

  • View the same files, models, discussions
  • Generate ideas and contributions
  • Improve efficiency and effectiveness

Your project is a team effort, and without contribution from every team member, you can’t get your best results. With ConstructionVaults, you have a place where everyone can come to collaborate in a virtual project center.

Share, View, Merge — Collaborate!

ConstructionVaults makes it easy for everyone on the team – designers, project managers, contractors, engineers — to get the same information and provide valuable input. Authorized team members can share their portions of the project and merge with other contributions to ensure quality results. Use ConstructionVaults to ensure that everyone on the team is in sync, regardless of physical location. It’s like having a virtual conference room dedicated to your project, and members of the project team are the only ones with a key. Contact us for more details on how ConstructionVaults can increase the collaboration in your projects.

Burger Planet

Before anyone takes a bite at your restaurant, you’re making an impression. Your signs, menus, and other collateral material are your first chance to establish your brand identity with your customers. You want these items to look perfect and maintain consistency with your brand, especially if you have multiple locations. Thomas Reprographics is sensitive to these needs and we make your business our priority! Whether you are displaying your brand on a poster, window clings, or on a wrapped vehicle, our top quality products using the latest technology and the finest materials available transform any surface into an eye-catching business sign. From a single location to an entire chain, Thomas Reprographics has the right solution for the restaurant industry’s printing needs. Offering outdoor, indoor, back-of-house applications and everything in between. For 10% off any of our large format color graphics or to download our restaurant brochure, click here.

Every day, you face the same challenges. You have to manage change. You have to control costs. You have to deliver consistent quality. You have to get the project done. To do this, you have to coordinate with different people, various companies, and competing priorities across time zones and using a variety of technologies. These challenges can make each day hard to face. Today is a new day. ConstructionVaults from Thomas Reprographics puts you back in control. You get easy access to the technology you need to track changes, assign actions, communicate updates, purchase supplies, hire contractors, and maintain consistency. In short, you get the power to succeed. And you get all this without significant investments in technology. Whether you create projects, manage projects, build projects, or purchase supplies, ConstructionVaults puts you in control, saves you time, and keeps you on budget.

Centralized, Simplified Control

Our Content Management features give you and your team members one place to collaborate, update, and track changes to your construction documents. The document owner sets permissions for viewing, commenting, and revising, so there’s no concern about unauthorized changes. You also can see who made what revisions and when each change was made. With ConstructionVaults, you can:

  • Easily upload and share documents with other team members
  • Collaboratively review and mark-up documents
  • Create a hierarchal folder structure to store and share documents
  • Designate levels of authority (read, comment, revise, etc.) to team members
  • Find documents using a powerful search function and indexed content
  • Track and manage revisions and versions with a precise audit trail
  • Protect documents while they are being edited with check-in/check-out capability

Click here for additional details on these services.

Window clings are a popular media for retailers who want to incorporate mobile web content into their signage using QR codes. See some real life examples here. If you’re looking into this as a marketing opportunity, Thomas Reprographics can help! We can produce colorful window display graphics that will attract attention and beautify the structure they adorn.

  • Window Clings - These beautiful prints are durable enough to be used indoors or out, and are printed with UV rated inks to resist fading. Available in clear, white and view thru materials.
  • Stanchion Signs - Stanchion signs are ideal for displaying information or directing traffic in open areas, and are available in a variety of sizes and styles for every type of environment.
  • Direct-to-Board Prints - Printed directly to many flexible and rigid substrates for a world of creative options. Prints can then be die cut to any shape desired.
  • Floor Graphics - These full-color, self-adhesive, permanent or removable floor graphics can adhere to almost any smooth surface. Once printed, floor graphics can be contour-cut to any shape or size.
  • Department Signage - Print your graphics and signage directly to a rigid substrate and cut them out in any shape you want. Hanging hardware is included.
  • Backlit Graphics - Get beautiful photographic prints on high quality translucent or transparent material, perfect for product displays and other backlit applications. Colors are remarkably saturated and true, with dazzling whites and rich blacks.
  • Point of Purchase Graphics – A wide variety of equipment and substrates gives you the flexibility to be as creative in your advertising as your imagination allows.

The eighth annual Topping Out Networking Event and Awards Program was held Thursday, October 6th at the Frontiers of Flight Museum in Dallas. Since 2002, leaders in the A/E/C industry have met annually to honor the teamwork it takes to create outstanding built environments in the DFW area, to recognize the year’s top ten projects, and to network with peers to discuss the industry’s future.

Topping Out 2011 signified a coming together of the building industry in more ways than one. Awards were handed out not on the basis of individual achievement but rather in honor of the collective accomplishments of the entire team responsible for a project’s success. Former Dallas Mayor and A/E/C executive, Tom Leppert, was the honorary chair of the event. Event co-chairs were Myriam Camargo of Camargo Copeland Architects, Jessica Ferrell of Austin Commercial and David Neal of Chamberlin Roofing & Waterproofing.

The Botanical Research Institute of Texas was this year’s winner, submitted by Corgan Associates, Inc. and H3 Hardy Collaboration Architecture LLC. Congratulations to all the finalists this year! Thomas Reprographics was a gold sponsor of this year’s event along with HKS, Inc., Engineering News Record-ENR Texas and Louisiana and The Blue Ocean. The beneficiaries of Topping Out areThe University of Texas at Arlington, School of Architecture and The ARC of Dallas.

Students at the University of Texas of Arlington displayed representative work at the Topping Out event. The work included student projects currently being completed in the School of Architecture design studios. During the event, the students were available to discuss their work and interact with industry professionals. The Topping Out event is among the flagship fundraising efforts for The Arc of Dallas. For more than 50 years, The Arc of Dallas has been serving people with developmental disabilities including mental retardation, autism and Down Syndrome.

To learn more about Topping Out, visit www.toppingout.org.

See how Visualogistix, a new service from Thomas Reprographics, helps the education market by allowing them to update their high quality marketing collateral quickly and easily while maintaining a consistent brand. Visualogistix gives you:

  • All your materials — brochures, reading packets, posters, signs, flyers, etc. — stored electronically (instead of stacked in closets all over campus)
  • Your own Web page to order your collateral — with 24/7 access from anywhere in the world
  • The ability to establish standards for customization — and consistency — across the college or university
  • Access for others in the school to order collateral as needed — within your established approval process
  • Reduced time — and the associated costs — spent managing revisions, storage, inventory, and obsolescence.

See more at Visualogistix.com.

Are you interested in using QR codes to market your service or business, but not sure how to go about it? Here are 10 easy “commandments” for QR advertising to get you started.

Does your firm chalk up printing and copying to overhead? Do you rely on the honor system to record reimbursable expenses? See how Argos 7 from Sepialine can help you tap into the most lucrative revenue source available.

Are you looking for a cost-effective way to advertise your business in this tough economy? It’s as simple as a sign or banner with eye-catching verbiage and bright colors that last much longer than a typical social media ad. See what Rhonda Adams has to say about signs.

Check out Asphalt Art Media—the most eye-popping way to transform ordinary ground and surface materials such as asphalt, concrete and untreated stone into stunning, vibrant advertising canvases! Call Thomas Reprographics to see your design using Asphalt Art!

Contact a Specialist Today!

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